Privacy Policy

Effective Date: July 6, 2026

At Into Pie Pvt Ltd (operating the platform XPI.LIFE), we take your privacy seriously. This Privacy Policy outlines how we collect, use, disclose, and protect your data when you interact with our services, whether you are a Screen Owner monetizing your display, or an Advertiser running campaigns on our digital billboard network.

1. Information We Collect

We collect information to provide, secure, and improve our services:

  • Account Details: Name, email address, phone number, and company details when you register on our Web App.
  • Screen & Location Data: For screen owners, we collect precise location data (GPS/IP), screen dimensions, and hardware IDs to ensure accurate ad targeting and delivery via our APK.
  • Campaign Assets: Media files (videos, images) and scheduling parameters uploaded by advertisers.
  • Financial Data: Billing details and payout information processed securely via our third-party payment gateways.

2. How We Use Your Information

  • To pair, authenticate, and manage your screens within the XPI network.
  • To moderate and approve ad content using automated safety filters and manual review.
  • To calculate analytics, impressions, dwell time, and ad-revenue distributions.
  • To send critical system updates, APK OTA (Over-The-Air) notifications, and security alerts.

3. Data Sharing & Third Parties

We never sell your personal data. We may share necessary data with trusted third-party services exclusively for:

  • Cloud hosting and content delivery networks (CDNs) to broadcast ads instantly.
  • Payment processors for ad-budget billing and screen-owner payouts.
  • Legal compliance, if legally mandated by law enforcement with valid jurisdiction.

4. Data Security

Security is our core priority. All data streams connecting the XPI Web App to physical screens via our APK are end-to-end encrypted. We utilize secure token-based pairing and edge-cached delivery to prevent stream hijacking, unauthorized access, or display tampering.

5. Your Rights & Choices

You have full control over your data. Screen owners can disconnect their devices and wipe their screen data from the dashboard at any time. Advertisers can request deletion of their past campaigns and billing history by contacting support.

Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please reach out to our team at privacy@xpi.life.